Size Recommendation Tools for Fashion Brands: Maximize Sales and Reduce Returns

Imagine this: a customer is browsing your online store, excited to purchase a new outfit. But as they scroll through sizes, uncertainty creeps in. What if it doesn’t fit? What if they have to return it? For many fashion brands, this scenario is all too common, and it leads to lost sales, frustrated customers, and high return rates.
In fact,60%-70% of online fashion purchases are returned due to incorrect sizing. That's not only hurting your revenue but also damaging your brand's reputation and customer loyalty. Getting sizing right is no longer just an option—it’s a necessity in today’s digital-first fashion world.
That’s where size recommendation tools for fashion brands come in. At Mirrorsize, we help fashion brands simplify the sizing process with advanced tools like MS QuickSize and MS Size2Fit. Our AI-powered solutions make it easy for your customers to find their perfect fit, reducing returns and boosting their confidence in your brand. Ready to discover how accurate sizing can transform your business?
Why Accurate Sizing Matters More Than Ever
Inconsistent sizing isn’t just a hassle for customers—it’s costly for your brand. Research shows that 40% to 50% of online clothing sales being returned due to poor fit choices, making it clear that finding the right size recommendation tools for fashion brands is crucial.
With the growth of e-commerce, consumers no longer have the luxury of trying on clothes before buying, so reliable size recommendations are essential. When customers don’t feel confident in the recommended size, they often abandon their carts or return the product, leading to lost sales and high operational costs.
The solution? Accurate apparel sizing and garment sizing recommendations, powered by tools like MS QuickSize and MS Size2Fit.
The Sizing Challenge Across Fashion Categories
Each fashion category comes with its own sizing challenges. Here’s how it breaks down:
Garment Sizing /Ready-Wear Sizing: Casual Wear and off-the-rack items like t-shirts and hoodies often have varied cuts and fabric choices, making it difficult to ensure consistent sizing across the board. Accurate size recommendations help brands overcome this.
Uniform Sizing: Whether in hospitality, retail, or corporate sectors, employees need consistent and professional-looking uniforms. Reliable uniform sizing tools help deliver a polished and cohesive appearance across teams.
Workwear Sizing: For industries like construction and healthcare, accurate workwear sizing ensures employee safety, comfort, and productivity.
By using the right size recommendation tools for fashion brands, such as MS QuickSize and MS Size2Fit, you can easily solve these sizing challenges.
Introducing Mirrorsize’s MS QuickSize and MS Size2Fit
At Mirrorsize, we offer two essential tools designed to solve the unique sizing challenges fashion brands face.
MS QuickSize: Fast and Efficient Sizing Recommendations
For casualwear and ready-wear items, MS QuickSize is the ideal solution.This BMI-based tool uses six simple questions to generate accurate garment sizing recommendations. It’s quick, efficient, and ideal for fashion brands that need to deliver fast results to their customers.
Benefits of MS QuickSize:
Reduces guesswork, lowering return rates and increasing customer satisfaction.
Easily integrates across mobile and web platforms.
Optimized for casual garment sizing.
Brands using MS QuickSize have seen up to 50% reduction in returns, proving its effectiveness in providing accurate sizing.
MS Size2Fit: Precision for Complex Garments
When it comes to tailored garments, uniforms, or workwear, MS Size2Fit is your go-to solution. This camera-based tool provides precise measurements using just two photos, ensuring a flawless fit for any type of apparel.
Benefits of MS Size2Fit:
Eliminates guesswork for complex garments like workwear and uniforms.
Provides exact measurements, reducing costly returns.
Ideal for brands needing consistent uniform sizing and workwear sizing.
With MS Size2Fit, your brand can offer customers the confidence that their apparel will fit perfectly, every time.
Case study: How Fashion Brands Are Winning with Mirrorsize
Here are some real-world examples of how brands are benefiting from Mirrorsize’s size recommendation tools.
Casualwear (Garment Sizing)
One casualwear brand in Australia implemented MS QuickSize to address sizing inconsistencies in their t-shirts and hoodies. The result? A 48% decrease in returns and an increase in customer satisfaction. Customers loved the confidence of knowing their size, leading to fewer abandoned carts and higher conversion rates.
Uniform Sizing
A corporate uniform provider in the east coast used MS Size2Fit to avoid human error, shorten its sales cycle by 87.5% and ensure consistency across a large workforce. With precise measurements, the brand saved time and money on alterations, while employees appreciated the perfect fit of their uniforms.
Workwear Sizing
For a workwear brand in eastern europe, getting accurate sizes was essential to ensure both safety and comfort. By using MS Size2Fit and MS QuickSize, the company improved customer loyalty, shortened the sales cycle by 80%, reduced operational cost by 48% and increased revenue, ensuring that their clothing fit employees well and performed as expected.
The Benefits of Sizing Tools for Fashion Brands
By integrating size recommendation tools into your e-commerce platform, your brand can unlock several advantages:
Lower Return Rates: Accurate sizing recommendations mean fewer returns due to incorrect sizing.
Increased Sales: Customers are more likely to make a purchase when they trust the sizing recommendations.
Better Customer Loyalty: Satisfied customers are more likely to return to your brand when they receive well-fitting clothes.
Sustainability: Fewer returns mean less waste, supporting a more sustainable approach to fashion.
Why Mirrorsize is the Future of Sizing Tools for Fashion Brands
At Mirrorsize, we believe that size recommendation tools for fashion brands are the key to unlocking better customer experiences and increasing profitability. Our MS QuickSize and MS Size2Fit solutions are built to solve the most common sizing challenges, from casualwear to workwear.
With easy integration and proven results, Mirrosize helps fashion brands deliver accurate, reliable sizing recommendations that customers trust.
Conclusion
Sizing is a critical part of the fashion industry, and getting it wrong can cost your brand more than just sales—it can cost you customers. By adopting the right size recommendation tools like MS QuickSize and MS Size2Fit, your brand can reduce returns, improve customer satisfaction, and drive profitability.
Ready to take your sizing strategy to the next level? Explore Mirrorsize’s tools today and see how accurate sizing can transform your business.